UScellular Encourages People to Hold Phone on Global Day of Unplugging

Lukas Partners public relations client UScellular continues its commitment to encourage purposeful use of technology by inviting people to take a break from their devices for Global Day of Unplugging on Friday, March 7.

The company will invest $150,000 to provide unplugged experiences for youth at Boys & Girls Clubs of America and encourages everyone to go to uscellular.com/unplugging to share their participation and help spread the word.   

New research from a December 2024 survey commissioned by UScellular revealed the following:

-- 90% of parents say they monitor their children’s phone usage, up from 82% in 2023.

-- 76% of youth indicated their parents think that they are on their phone too much.

-- 63% of youth reported their parents have ignored them when they are on their phone, while only 41% of adults admitted to it.

-- 59% of youth feel they are on their phone too much, while 33% of adults said they could use time apart from their devices.

-- 35% of youth have been angry about parents using their phones when they are around them.

Lukas Partners encourages you to disconnect during Global Day of Unplugging.